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I had a great experience with my recent purchase at Bruce Ford in Middleton. Alain made the whole process easy and stress-free. There was absolutely no pressure, and I was able to get what I was looking for. Highly recommend Alain if you’re looking for a professional car buying experience.

Darcy Webb

This is my third car from Bruce Auto and it won't be my last. I saw a car I liked and the group got together to make it work on my terms. Natalie was fantastic and got approval in record time. She made an otherwise stressful exchange into something fun and kept me posted throughout…

Tracy Rudolf

Matt Mitchell was amazing, perfect salesman & friendly, he made my first time buying a car exciting, fun, not as nerve wrecking as I thought it would be. I felt like he was in my corner trying his darnest for both of us to leave satisfied. Stellar job Matt, I love my Ford Escape

helen roy

I Walked in off the street not knowing anyone, and within minutes, I felt like I’d known the team at Bruce’s Ford for years. The atmosphere was so welcoming—full of laughs, smiles, and genuine conversations. It wasn’t just about business, and that made all the difference. I felt absolutely no pressure and I ended up…

Tricia Uhlman

We purchased our Ford Bronco with Bruce Ford! We are located in Newfoundland. Not only did Kayla and Sandra go above and beyond to get us into an amazing vehicle, they got her to us on the ferry with no issues! Wonderful buying experience! Thank you so much for making this possible! Jarrett Clance and…

Nicole O'Keefe

Bruce Ford - Store-to-Door

At Bruce Ford, we offer our customers the option to shop and buy their vehicle online with our store-to-door service. This allows customers to browse our inventory, customize their vehicle, and complete the purchase process all from the comfort of their own home. And to make the process even more convenient, we offer home delivery of the purchased vehicle. Our store-to-door service is designed to make the car buying experience as easy and stress-free as possible for our customers.

Non-Commissioned Base Staff

Bruce Ford operates in a commission free environment. We believe this leads to a more relaxed and enjoyable shopping experience for our customers.

Non-commission sales staff are more focused on helping you find the right vehicle for you, one that meets your needs and budget. Our goal is to become your vehicle advisors and to build lifelong relationships.

We believe this transparency builds trust between our dealerships and our customers.

Personalized Service

Bruce Ford offers personalized service for the lifetime of your vehicle, from trade-in, to the purchase and financing of your vehicle, to extended warranty options and the ongoing maintenance. Whatever your needs are, you'll find a committed Bruce employee who is ready to offer you personalized and competitive options to get you on the road fast.